Comments on: Peace, Love, and Thunderstanding: Thunder Up, Marketing Team

By: Welcome to Thunderdome (a.k.a. The Harkins Parking Lot) at The Lost Ogle

Welcome to Thunderdome (a.k.a. The Harkins Parking Lot) at The Lost Ogle — Fri, 05 Mar 2010 15:11:15 +0000

[...] (Editor’s Note from Patrick: You may notice that this post is written by a guy named Royce. This “Royce” is Royce Young from DailyThunder. Starting today, he is going to bless everyone with a weekly column at The Lost Ogle. In return for this token of awesomeness, Clark Matthews’ inquisitive and insightful “Peace, Love and Thunderstanding” is now moving to DailyThunder. You can read this week’s PL&T by clicking here. [...]

By: Mark Loefler

Mark Loefler — Wed, 28 Oct 2009 04:13:10 +0000

Sam Presti has a rule about how many times each player can be used in marketing campaigns. In fact, when the team was in Seattle for their lame duck season, he formed a committee in which all marketing materials that involved players had to be cleared through, and each player was tracked. He wants to promote the “team” concept, rather than an individual player. I don’t agree with it, but that’s his focus.

That’s why the last Sonics ticket brochure had Johan Petro instead of their “new superstar” Kevin Durant.

It’s dumb, but it’s their policy.

By: dylan

dylan — Fri, 09 Oct 2009 04:01:31 +0000

@Royce Royce, if you get credentialed, get cardboard jim from clark and take him to the home games.

By: Royce

Royce — Fri, 09 Oct 2009 00:28:11 +0000

@cdb77 This is a fantastic idea.

By: GAP

GAP — Thu, 08 Oct 2009 23:50:19 +0000

How about the fanatics from this site (Nix, Jax, JG and even me) for the next commercial for PR we could make anyone fans of this team and probably wonder how and the hell could we be so crazy about this team, so in other words we would sell more tickets than those highly paid guys calling everyone to buy season or partial tickets

By: cdb77

cdb77 — Thu, 08 Oct 2009 23:19:10 +0000

“Don’t Lay That Trash On Oklahoma” BEST. JINGLE. EVER.

Why doesn’t TLO/DT produce it’s own Thunder commercial? Put Nick and Cardboard Jim in a room and roll cameras.

By: Mrs. Daily Thunder

Mrs. Daily Thunder — Thu, 08 Oct 2009 22:15:56 +0000

Yes, we do still have to call it Loud City. My husband’s the mayor of that town.

By: SmackDaddy

SmackDaddy — Thu, 08 Oct 2009 21:45:48 +0000

OK, so if the marketing campaign is “Thunder Up!”, what happened to “Rise Together”? Maybe that’s why the Rise Together T shirts are $5 at the Thunder shop. You’ll see my whole family sportin’ em.

/cheapskate/

By: Jax Raging Bile Duct

Jax Raging Bile Duct — Thu, 08 Oct 2009 21:42:09 +0000

@TravisB I like your idea, except I think there is a fine line between what you're talking about and the 1am add with regular people buying used cars for $12. A 30 second local TV spot of a Durantula mixtape would be more effective than anything I've seen so far.

By: MartzMimic

MartzMimic — Thu, 08 Oct 2009 21:36:47 +0000

I think they need someone like that incredibly intelligent guy in Baldwin’s article about being the 37th best sports city who pointed out that so much of Oklahomans’ identity is tied into our sports teams.

Of course, then everyone would ask, “Why do they have Mike Martz in an Oklahoma City basketball commercial?”